About You (Job Brief)
Embark on a career at CARSOME, where our vision is to create the most trusted vehicle ownership ecosystem that is driven by technology and data. Join us in our mission to deliver unparalleled peace of mind to customers throughout their pre-owned vehicle ownership experience. At CARSOME, we are guided by values that prioritize our customers, encourage collaborative problem-solving, strive for continuous improvement, and foster bold yet thoughtful innovation. We're committed to efficient, humble leadership and taking ownership in our roles, always aiming to positively impact our employees, customers, and community.
As our TikTok Content Creator, you will be at the forefront of our digital marketing efforts on one of the most influential platforms today. Your primary responsibility will be to develop, produce, and manage high-quality content that aligns with our brand identity and marketing goals. This is a creative role that requires a keen eye for trends, a knack for storytelling, and the ability to adapt and innovate in a fast-paced environment.
Your Day-to-Day (Job Description)
- Develop a content strategy that aligns with our brand’s goals and resonates with our TikTok audience.
- Produce and edit creative and engaging videos from concept to execution, including planning, filming, and editing.
- Stay up-to-date with the latest TikTok trends, sounds, and challenges, and incorporate them into our content strategy.
- Analyze performance metrics to understand what works and refine content strategy accordingly.
- Collaborate with other team members and departments to ensure a cohesive brand message across platforms.
- Engage with our community by responding to comments and messages in a manner that reflects our brand’s voice.
- Identify and collaborate with TikTok influencers and creators to expand our brand reach.
Your Know-How (Job Requirements)
- Proven experience creating engaging content for TikTok, with a portfolio of work to show.
- Strong video editing skills and proficiency in editing software.
- Ability to produce high-quality content quickly and efficiently, meeting deadlines and adapting to changes in priorities.
- Excellent understanding of the TikTok platform, including best practices for content, hashtags, and growth strategies.
- Creative and innovative thinker with the ability to generate new ideas and concepts.
- Strong communication and collaboration skills, with the ability to work well in a team environment.
- Ability to analyze performance data and make informed decisions to improve content and strategy.
- Passion for staying ahead of trends in social media and digital marketing.
- Able to work well with minimal supervision in a fast-paced environment with tight timelines.